Leading change through stories


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  • Privilege and power

    Power dynamics are always present whether we are aware of them or not.

    We can’t remove power dynamics but by being conscious of them, we can use some of our privilege and power to design work in a way that ensures that those with less power don’t have less of a voice.

  • The art of storytelling

    A recent study at Stanford University found that details when told in stories are retained x22 more than raw facts alone. Human beings are hard-wired for story.

    If you want your clients to remember you, your product or your company, then you need to master the art of storytelling.

  • LinkedIn for Leaders

    When it comes to corporate storytelling, LinkedIn is today’s professional stage.

    People follow people. We connect with human stories and the emotion behind them.

    This makes LinkedIn an essential voice for engaging staff, nurturing client relationships and shaping the organisation’s reputation.